Reunión de autoridades y agentes de viajes en Guanajuato para fortalecer el turismo.
Gobierno de la Gente busca protección a viajeros y fortalecimiento de agencias de viajes

María Guadalupe Robles León encabezó la instalación de la Comisión Especial de Coordinación y Profesionalización de Agencias de Viajes, que une a autoridades, organismos y empresas del sector turístico del estado.
Se busca fortalecer a las agencias de viajes en su formalización, profesionalización y promoción, así como brindar mayor certeza a las familias.

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Woman working in an office, promoting tourism and the cultural identity of Guanajuato.

They recognize the work of the Government of the People for its tourism leadership and promotion of identity.

The Secretary of Tourism and Identity was included in the list of Women Leaders in Tourism 2026, compiled by Boletín Turístico. This count recognizes outstanding work in the industry.

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Fireworks light up the sky in Guanajuato during a local festival.

Guanajuato competes for 9 international awards: voting opens to determine the winners

Guanajuato continues to consolidate itself as a preferred destination for tourists and visitors, this achievement is reflected in nominations for tourist excellence in various contests.

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Masked figures in the traditional Judas procession in Guanajuato, during the celebration of.

For 153 years, the people of Purísima have made Judas pay for his betrayal of Jesus Christ in "La Judea."

Over 35,000 people gather to witness the Judea in Purísima del Rincón

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Wine drinking at the Bacchus Event 2026 in Guanajuato, Mexico.

Guanajuato leads Mexico in Bacchus 2026

The province, administered by the People's Government, accounts for 61% of the nation's vineyard area.

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Four people on stage receiving an award at a tourism event in Guanajuato.

Guanajuato opens new roads in Food and Travel 2025 as national winner in wine tourism

Guanajuato once again shows its winemaking quality; its vineyards and wines enchant visitors, and proof of this is this national award.

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Guanajuato consolidates a solid and transparent tourism model that opens new roads to the world.

Working together with a strategic vision for international projection marks unprecedented results in tourism for the Government of the People.

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Guanajuato strengthens its economic development with results from the Prosperity Axis

More than 3,700 million USD in investment and 11,000 jobs confirm the confidence in Guanajuato.
- More than 10,000 companies strengthened, 9,900 financing arrangements, and 60,000 training sessions are driving local growth.
- Tourism, agriculture, and industry consolidate results: 23 million visitors, 232 modernized agricultural units, and over US$23 billion in exports

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In Guanajuato, tourism and culture are strongly felt during Holy Week and Easter.

Guanajuato is the epicenter of religious tourism this holiday season and is ready to enchant its visitors with tourist and cultural activities.
- The arrival of 1,270,000 visitors is expected, of which 255,000 will be tourists staying in hotels; an economic impact of 3 billion Mexican pesos is estimated for the State.

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Guanajuato opens new roads and positions itself among the best in Mexico with multiple national nominations

The state has five nominations for its tourism products, destinations, and experiences.

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León consolidates Guanajuato as a benchmark for business tourism in central Mexico with FIEXPO Workshop 2026

Specialized suppliers and leaders of the MICE sector from all over Latin America confirmed the benefits of León for serving the segment.

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Guanajuato positioned its gastronomic identity as the Guest State at Sabor es Polanco 2026

Guanajuato participated as the Guest State at Sabor es Polanco 2026, the most important gourmet gastronomic festival in Mexico and Latin America.

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Guanajuato and its gastronomy strengthen international projection by being the guest state at the Sabor es Polanco 2026 gastronomic festival.

Guanajuato's gastronomy continues to solidify its position nationally and internationally thanks to the identity held within its flavors.
Sabor es Polanco is one of the premier showcases for traditional and contemporary Latin American cuisine.

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