August 21, 2026
Guanajuato recibe su tercer incentivo Change Maker
El estado de Guanajuato se ha consolidado como un referente y líder nacional dentro del programa Change Maker de IBTM Americas, destacando por la implementación de prácticas ecológicas avanzadas en la industria de reuniones (MICE).
December 4, 2025
Guanajuato is third state with more medals in the Mexico Selection by CMB 2025
With the support of the Government of the People, Guanajuato is among the most awarded states in Mexico with 36 medals in total.
December 2, 2025
This is how the Juana Lucio Festival was experienced in Mineral de Pozos: a tribute to the strength that defines us.
Mineral de Pozos, one of the most enigmatic Magical Towns of Guanajuato, reminded us once again that its history not only lives in its mines, haciendas and silent streets... it also lives in the memory of those who bravely defended it.
November 28, 2025
SECTURI strengthens alliances with CANIRAC San Miguel de Allende to promote gastronomic tourism
The government of the people recognized the value and competitiveness of the restaurant sector, which is a fundamental part of the quality, innovation and hospitality that distinguish Guanajuato.
November 26, 2025
UTL joins the Agents of Identity Program with an experiential tour of the historic Barrio Arriba neighborhood
SECTURI promotes Guanajuato's identity among young people through immersive experiences in historical territories.
November 17, 2025
Guanajuato successfully closes its participation in the Tianguis Nacional de Pueblos Mágicos 2025 (National Magic Towns 2025 Tianguis)
- The six Magical Towns of Guanajuato projected their identity to Mexico and the world- 126 business appointments were made, with which the Government of the People strengthens its presence in the most important showcase of national cultural tourism.
November 13, 2025
FIG 2025: Leon's colorful sky is for all the People
– Everyone will be able to enjoy the sky filling with color with over 200 static aerial balloons from 25 countries thanks to "Viernes de La Gente". – Guanajuato continues to solidify its position as a world-class destination with the Festival of Festivals.
More news
Government of the People shows the magic of the towns of Guanajuato at the Magic Towns Tianguis 2025
November 13, 2025
The three-day agenda includes an agenda of activities, promotion and national projection of Guanajuato's six magical towns.
Guanajuato presents in Mexico City “El Rey” Festival of Music, Tradition and Wine
November 11, 2025
The Capital of our Country received the official presentation of “El Rey” Festival from November 21 to 23 in Dolores Hidalgo, Cradle of National Independence, an event that pays tribute to the cultural and musical legacy of José Alfredo Jiménez, icon of Mexican music.
Guanajuato strengthens its presence in the global meetings industry during World Meetings Forum Global Mexican Caribbean 2025
November 5, 2025
The Ministry of Tourism and Identity of the State of Guanajuato, headed by Maria Guadalupe Robles León, is participating in the World Meetings Forum (WMF) Global Mexican Caribbean 2025, a high-level international event.
Guanajuato, among Mexico's favorite destinations for Day of the Dead celebrations
November 4, 2025
Guanajuato's colonial charm, history-filled alleyways and colorful celebrations place it once again among the favorite destinations for Mexicans to experience the Day of the Dead, ahead of beach destinations such as Puerto Vallarta.
Guanajuato strengthens ties with San Luis Potosí during ASETUR's 64th Assembly
October 28, 2025
During the 64th Assembly of the Secretaries and Secretaries of Tourism of Mexico (ASETUR), held in the Hall of the Muses of the Leonora Carrington Museum, the Secretary of Tourism and Identity of the Government of the People, Lupita Robles León, consolidated Guanajuato's tourism and cultural collaboration with San Luis Potosí and Catemaco, by thanking the participation in the Day of the Dead festivities of Guanajuato Capital in the Seventh Festival of the Dead.
Guanajuato shows its identity at Odisea Mexico and the National Museum of Magic Towns
October 28, 2025
The entity proudly shows in both exhibitions the best of its land with heritage cities and magical towns.
















