Panel de expertos en turismo social en Guanajuato en foro nacional.
Turismo Social en Guanajuato: Capacitación, accesibilidad y alianzas para mitigar barreras

- El Gobierno de la Gente impulsa capacitación, accesibilidad y alianzas estratégicas para mitigar las barreras que limitan el acceso al turismo.
- Más de 1,600 actores del sector participaron en un diagnóstico que permitió identificar necesidades y orientar acciones para un turismo al alcance de todas las personas.

Read more...


Group of people at the CMB Gala event in Guanajuato.

Guanajuato is the founding host of the CMB International Gala

San Miguel de Allende will host the World’s Best Tasting and the CMB Gala on November 29 and 30, solidifying Guanajuato’s position as a wine tourism destination and fourth-largest wine producer in Mexico.

Read more...

International festival in Guanajuato with hot air balloons and lights.

The FIG is about to take off; Guanajuato presents its program in Mexico City

From Mexico City, Guanajuato invites all of Mexico and the world to experience the identity, excitement, and magic of the International Balloon Festival, which is held every year in León.

Read more...

Beautiful aerial view of the river in Guanajuato at sunset, reflecting the orange and pink sky.

Guanajuato: Six Magical Towns, One Shared Richness, the Identity of Its People

Dolores Hidalgo, Mineral de Pozos, Jalpa de Cánovas, Comonfort, Yuriria and Salvatierra represent the cultural, historical and gastronomic diversity of Guanajuato.

Read more...

Participants in the Cervantino International Festival in Guanajuato, Mexico.

The 54th edition of the Cervantino International Festival opens

- Governor Libia Dennise presented the Cervantina Medal, the Eugenio Trueba Olivares Medal and the Distinguished Journalist Award.- The Alhóndiga de Granaditas vibrated with Mike Patton with his project Mondo Cane.- For the Government of the People, culture transforms communities and opens the way

Read more...

Tourists at Guanajuato airport with a view of the runway and a departure to Canada.

Guanajuato opens a new route to Canada with a direct flight from the Bajío to Vancouver

- Starting October 3, the Bajío International Airport has a new direct connection to Vancouver, Canada, the sixth international market for Guanajuato.- The route, operated by Flair Airlines, is the first direct air connection between Canada and the Bajío region and the fi

Read more...

Recognitions for transparency and data protection in Guanajuato.

SECTURI receives recognition for transparency, tourism intelligence and data protection

La Secretaría de Turismo e Identidad (SECTURI) fue reconocida por tres prácticas de Transparencia con Sentido Social y obtuvo el Distintivo PDP UTAPE 2026. FITUR, el Observatorio Turístico del Estado de Guanajuato y Guanajuato.mx reflejan una política que abre información, fortalece a la industria y permite tomar…

Read more...

More news


Woman giving a speech at a tourism event in Guanajuato, Mexico.
Romita strengthens its tourism vocation with the support of the People's Government

The Secretary of Tourism and Identity of Guanajuato, María Guadalupe Robles León, participates in the report of the mayor of Romita, representing Governor Libia Dennise García Muñoz Ledo; accompanying the promotion, training, and creation of experiences that bring opportunities closer to families.

Read more...

Opening of a cycle path in the Lineal Park of the Seven Luminaries in Valle de Santiago.
Valle de Santiago strengthens tourism infrastructure with a cycle path in the Lineal Park of the Seven Luminaries

The bike path in the Lineal Park of the Seven Luminaries includes 5,200 square meters of bike path, lighting, signage, and equipment to strengthen sustainable mobility, a project that will promote the connection between public spaces, recreational areas, and tourist attractions in the municipality.

Read more...

Group of people at a tourism promotion event in Japan with the Guanajuato flag.
Guanajuato brings its identity to the Mexican Embassy in Japan and strengthens its promotion in the Asian market

- The presentation “Los Nuevos Caminos de Guanajuato” brought the cultural, gastronomic and patrimonial offerings of the state closer to the Japanese tourism industry.
- The closing day included a meeting with industry executives to strengthen business relationships and promote new travel experiences.

Read more...

Person wearing traditional clothing and colorful accessories in Guanajuato.
Communities, identity and opportunities: this is how Guanajuato celebrates World Tourism Day

A propósito del Día Mundial del Turismo, el Gobierno de la Gente continúa con la consolidación de un modelo Turístico Comunitario alineado a la estrategia Federal, más incluyente, sostenible y cercano a las comunidades.

Read more...

Representantes de Guanajuato y Japón en evento de turismo internacional.
Guanajuato concreta alianzas para atraer más visitantes japoneses

- La misión turística de Guanajuato en Japón avanzó con reuniones con los principales operadores, agencias y representantes de la industria turística.
- Los encuentros buscan incorporar más destinos y experiencias de Guanajuato en circuitos, paquetes y programas comercializados para el viajero japonés.

Read more...

Danza tradicional de Guanajuato en exhibición en Japón en JATA.
Handicrafts, wines, flavors, and spirits from Guanajuato cross borders and conquer JATA, in Japan

La identidad, tradición y sabores de Guanajuato forman parte de la propuesta turística que el Gobierno de la Gente presenta ante operadores, agencias y aliados de la industria.

Read more...

Connectivity

Traveling to Guanajuato is as easy as enjoying it.

View Flights
Digital Tourist Library

Explore our digital collection

Browse books
Tourist Services

Search for and find tourism services in all our municipalities.

Search
State Tourism Registry

Be part of the outstanding Tourist Service Providers of our State of Guanajuato.

Go to the site
Experience Guanajuato

Join us and receive travel inspiration every two weeks.

Parque Guanajuato Bicentenario

Carretera de Cuota Silao - Guanajuato Km 3.8. C.P. 36270. Silao, Guanajuato

(472) 103 99 00
[email protected]

© 2026. All rights reserved Secretariat of Tourism and Identity of the State of Guanajuato.