With activities planned for Day of the Dead in different regions of Guanajuato, the Government of the People reaffirms its work to strengthen the cultural identity that seeks to attract visitors, boosting local spending and the economy.
Paths to Mictlán are about to open with festivals, tours, artistic expressions, and traditions that honor the memory of those who have already departed, but that in the municipalities of Guanajuato we honor with the Day of the Dead.
According to the strategy of the Governor of the People Libia Dennise García Muñoz Ledo, the Secretariat of Tourism and Identity (SECTURI) reiterates its support for the wide range of activities that will take place in destinations across Guanajuato, where customs, gastronomy, art, and community participation make this season an opportunity to discover and enjoy the cultural richness of the seven regions of Guanajuato.
Regarding this celebration, the programming includes:
- Xerécuaro Festival of Life and Death, on October 30, in Jerécuaro.
- Day of the Dead Festival in Guanajuato capital, from October 28 to November 2.
- 19th International Exhibition of Ephemeral Art “El Tapete de la Muerte” (The Carpet of Death), on November 2, in Guanajuato City.
- Leyendas Gto “Halloween Zoo”, from October 15 to 31, in León.
- Voces del Más Allá (Voices from Beyond) tours, from October 19 to 25, in Salamanca.
- Festival de las Almas (Festival of Souls), from October 30 to November 1, in Salvatierra.
- Ánimas Festival, from October 30 to November 1, in Tarimoro.
- Day of the Dead Festival “Camino al Mictlán”, November 1st and 2nd, in Valle de Santiago.
- Corre entre la Vida y la Memoria (Run Between Life and Memory), October 31, in Irapuato.
- Pumpkin Festival, from October 2 to November 2, in Parque Guanajuato Bicentenario, in Silao de la Victoria.
- Festival of Death, from October 30 to November 2, in Dolores Hidalgo.
- Matur´e Camino al Mictlán, from October 31 to November 2, in Moroleón.
- Festival de las Almas (Festival of Souls), from October 30 to November 1, in Abasolo.
- Festival of “Día de Muertos, Celebration of the Living”, on October 31 and November 1, in Mineral de Pozos.
- Xanharu Festival: Camino de las Ánimas 2026 “El Último Viaje”, from October 30 to November 2, in Yuriria.
- Feria Alfeñique Altar Tour, from October 1 to November 3, October 31, in Celaya.
The festivities include tours of legends, exhibitions of ephemeral art, and tours of altars that invite people to experience these dates from different perspectives in municipalities such as León, Irapuato, Moroleón, Valle de Santiago, Yuriria, Celaya, and Salvatierra.
“This diversity of events represents an opportunity to attract more local, national and international visitors, encourage overnight stays and spending at lodging establishments, restaurants, shops and tourism services, as well as generate economic activity that directly benefits the host communities”, said the Secretary of Tourism and Identity, María Guadalupe Robles León.
The Secretariat also stressed that the impact of these celebrations on tourism helps preserve traditions, pass knowledge down between generations, and recognize the value of the people who keep the cultural expressions of each municipality alive.
Through these experiences, the Government of the People, by means of the SECTURI, promotes tourism with identity that recognizes the wealth of its communities and works to bring the benefits of tourism to more regions of the state.
