The perfect festival to escape and discover a Magical Town in Guanajuato.
Sometimes all it takes is a small idea to break the weekend routine. A quick search, a recommendation... or just the desire to discover something new.
This is how many travelers arrive at Moka Fest, a gastronomic and cultural festival that fills the heart of Jalpa de Cánovas, one of Guanajuato's most charming Magical Towns, with aromas and flavors each year.
Held in February, this event brings together producers, artisans, and good coffee lovers for a sensory experience where chocolate, artisanal bread, and local traditions take center stage.
A festival for coffee lovers... and dessert lovers
El Moka Fest is much more than a gastronomic event. It's a space where the aroma of freshly brewed coffee mixes with the sweetness of chocolate and the flavor of artisanal bread.
During the festival, the main garden of Jalpa de Cánovas fills with exhibitors offering a wide variety of products.
Among the most notable proposals you will find:
- Over 23 varieties of coffee and chocolate
- Artisanal desserts
- Traditional bakery
- Savory options and snacks
But even if coffee isn't your favorite drink, the festival has something for everyone. You'll also find products made with cocoa, traditional sweets, and regional specialties.
In fact, Jalpa de Cánovas is known for its production of walnuts and quince, ingredients that are part of many of the typical sweets you can try during the event.
Tastings, workshops, and experiences to enjoy with all your senses
One of the biggest draws of the Moka Fest is that it's not just about tasting products, but about learning their history and how they are made.
Among the activities that are usually part of the program are:
- Coffee and chocolate tastings
- Chocolate making workshops
- Chocolate and red wine pairing experiences
Live music and cultural performances
During the tour, it's common to chat directly with the producers and artisans participating in the festival. They proudly share the origin of their products, their crafting techniques, and the tradition behind each flavor.
A sustainable event
The Moka Fest also promotes responsible environmental practices. Therefore, one of its main recommendations for visitors is to bring their own reusable mug or cup, an initiative that seeks to reduce the use of plastics during the event.
This small gesture helps to maintain the natural environment and the tranquil essence that characterizes Jalpa de Cánovas.
A good excuse to discover Jalpa de Cánovas
Visiting the festival is also the perfect excuse to discover this charming Pueblo Mágico in the municipality of Purísima del Rincón.
After touring the festival stands, walk through the streets of Jalpa, where the traditional architecture, natural landscapes, and tranquility of the place create a very special experience.
It's one of those destinations where every corner invites you to pause for a moment, take pictures, enjoy the local cuisine, or simply relax.
A perfect plan to break free from the routine
Festivals like Moka Fest are an excellent opportunity to discover new experiences, support local producers, and enjoy Guanajuato's culinary culture.
Whether it's for the coffee, the chocolate, the workshops, or simply the family atmosphere, this event has become a favorite plan for those seeking a different kind of getaway.
Because sometimes, the best trips start with something very simple:
a cup of coffee, a delicious dessert… and the curiosity to discover a new destination. ✨
If you want to discover more events, experiences, and destinations like this, keep browsing guanajuato.mx and continue exploring everything the state has in store for you.










